The case of the disappearing Reed Elsevier blog

The Tele­graph reports today that Reed Elsevier is pack­aging up an HP deal (ok, a loan) for poten­tial buy­ers of Reed Busi­ness Inform­a­tion.

The fate of RBI is a mat­ter of aca­demic interest to busi­ness watch­ers and — well, aca­dem­ics — but if you actu­ally work there it’s a little more inter­est­ing. Like, ‘your live­li­hood’ interesting.

So, a while back, an RBI employee and recent MBA, Stephen Thair set up a blog to ana­lyse and com­ment on the sell-off — he called it Divest­ment Watch (warn­ing: dead link).

Of course, any employee could set up an anonym­ous blog to snipe, spec­u­late and sling mud.

Thair’s blog was a thought­ful and open attempt to engage with a busi­ness pro­cess that loomed rather large over his — and his col­leagues’ — future.

It isn’t there any more, although you can find it cached on Google. I encountered Thair when he left a com­ment on this blog and I became a sub­scriber. I haven’t spoken to him directly.

I don’t know the reas­ons for the blog’s dis­ap­pear­ance in early May. But if Thair has been told to shut it down then I think it’s a missed oppor­tun­ity for Reed Elsevier to explore their options pub­licly, and it sends out yet another lousy mes­sage to people soon to be formerly known as employees.

We talk about com­pan­ies need­ing to engage and com­mu­nic­ate. It isn’t just a top down, inside out pro­cess. It isn’t always about com­mu­nic­at­ing the good and the exciting.

The easi­est way of man­aging these things is silence. Silence exit­ing employ­ees with con­tract clauses. Silence exist­ing employ­ees with a quiet word. But is silence the only way of hand­ling it?

Let­ting respons­ible employ­ees com­mu­nic­ate respons­ibly may be another option. Com­ments appreciated.

14 thoughts on “The case of the disappearing Reed Elsevier blog

  1. I have spoken to Stephen about this, and he was asked to remove the blog.

    Obvi­ously, I’m not thrilled by this, as it does run counter to what I’m try­ing to achieve at RBI, but the cul­tural mis­match between Reed Elsevier and Reed Busi­ness Inform­a­tion was one of the stated reas­ons for the divestment…

  2. Pingback: One Man and His Blog

  3. Most com­pan­ies have taken that route — Reu­ters’ code for­bids people from blog­ging about internal affairs — which pre­sum­ably also means external approaches.

    But is that just the way it has to be? I tend to think the answer is yes. Hence the need for some kind of mediation.

  4. I still have a healthy amount of fond memor­ies for RBI, but this just char­ac­ter­ises the fact that a lot of people at the top (pos­sibly of RE rather than RBI) simply don’t get ‘it’.

    It’s just a shame that Stephen didn’t post anonymously…

  5. Our code of con­duct for­bids us from doing any­thing that dam­ages the repu­ta­tion of the com­pany and, so far, we’ve chosen to use that as the baseline of our blog­ging guidance.

    I sup­pose the prob­lem is that we now have an essen­tially sub­ject­ive stand­ard. Some­thing for us to do a little head-scratching to do intern­ally over, I suspect.

  6. Of course, your high­light­ing the fact that the blog still ‘exists’ in the cache shows a whole other level of lack of understanding…

    With regards to Adrian’s com­ment, Scoble showed that internal blog­ging was not only pos­sible but bene­fi­cial (before he went solo and star­ted to believe his own hype that is…)

  7. Mother of God — I thought that we moved on from self-satisfied com­ments about “get­ting it” 18 months ago. Didn’t think there were any jejune folks left out there who believed that any­one more — never mind son — you just pat your­self on the back and keep telling your­self you’re in the “get­ting it” club.

    Out­side of the smug con­fines of the latest catch­phrases where real­ity bites:

    We do not know that RBI or RE ori­gin­ated the removal request so spec­u­la­tion on this seems point­less. I’d put a bet on it ori­gin­at­ing from the desk of a law­yer, but don’t believe that we can say any­more than that.

    The request could have come from — RBI, RE, UBS, JP Mor­gan, PWC or even a poten­tial buyer. One of the last things Thair said was that he has con­tac­ted some of the PE com­pan­ies rumoured to be bid­ding for RBI. Spook­ing poten­tial buy­ers is bound to make every­one jumpy.

  8. Marty — I’m sorry my com­ment offen­ded you.

    I spent so long at RBI with so many people des­per­ately try­ing to change a busi­ness into one that util­ised things like blog­ging for the bene­fit of that busi­ness, that it makes me slightly sad (not smug) that someone (who­ever it is — you’re right, it could have come from any of those sources, which is some­thing I didn’t con­sider) should demand this be taken down

    I’d like to think that at the wrong side of 30 I’m no longer jejune, and hav­ing been made redund­ant under­stand that occa­sion­ally real­ity does indeed bite. That doesn’t change my opin­ion though,

  9. Killing Stephen’s blog was really not a smart idea. He was provid­ing intel­li­gent com­ment on the divest­ment, and provid­ing an out­let for oth­ers to do the same, He was scru­pu­lously care­ful not to stray from pub­lic domain facts, as you’d expect from a bright MBA with a ser­i­ous career. So now the com­ment is instead being provided by national news­pa­per busi­ness writers who don’t really under­stand RBI.

    Towards the end he ran a poll show­ing that 70-something per cent of respond­ents would acquire their own RBI product if it were broken out indi­vidu­ally. A wildly hypo­thet­ical ques­tion, but a highly encour­aging response from the point of view of Reed Elsevier — and one which the com­pany couldn’t pos­sibly gen­er­ate for itself.

    What may not be obvi­ous to every­one is that Stephen is an IS man­ager from the Total­Jobs side of the house. I won­der if the com­pany would have been as keen to jump on one of its journ­al­ists if they had run a sim­ilar blog?

  10. The Messenger’s com­ment very neatly encap­su­lates everything I was try­ing to say with my overly pithy ori­ginal com­ment. If he hadn’t revealed his iden­tity he could have pos­ted much worse, and it would have been very hard for any­one to stop him. Instead they have shut off an intel­li­gent stream of con­ver­sa­tion, leav­ing it open to oth­ers with much less under­stand­ing of the internal culture.

  11. Hi every­one,

    Just to cla­rify what happened… I was “asked” to take the blog down by my Dir­ector on behalf of unspe­cified people towards the top of the food chain. I don’t know if they were RBI or RE but my assump­tion was that it was pretty close to Board level.

    I wasn’t given any par­tic­u­lar reason for why the “request” was sent, other than it was caus­ing some waves.

    It would have been nice to have been engaged on a more per­sonal level and told why the blog was caus­ing waves and why that was enough to off­set any value the blog may have as a com­mu­nic­a­tions and dis­cus­sion chan­nel. But sadly that wasn’t to be.

    cheers,
    Steve

  12. Sadly TheOpsMgr is mov­ing on from Total­jobs, RBI and RE! Time for a change and hope­fully find a role where I can put both my IT and MBA skills to bet­ter use.
    So if any­one knows of any suit­able jobs out there, please let me know at stephen DOT thair AT gmail DOT com.

    Will blog for food ;-)

    thanks for your sup­port over the whole blog issue, very much appreciated.

    - Steve

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