Unrequired Reading {29.12.08}

Unrequired Reading

These are some of the things that have caught my atten­tion lately. It’s a more eclectic mix than just the news busi­ness, but then so’s life:

  • Chicago’s news­pa­pers facing troubled futures | AP — [A]t a down­town Star­bucks sat the pos­sible future of news — and the source of much of the news­pa­per industry’s troubles.
    Michelle Kur­le­mann plugged her laptop com­puter into a wall out­let and thumbed away at her Black­Berry. The 24-year-old interior designer said the clos­ing of either paper would be “really sad,” but she wasn’t read­ing one of them, not in print any­way.
    “I get my news online, and when someone I know sees a good news­pa­per art­icle, they mes­sage it to me,” Kur­le­mann said. “Still, I sup­pose that if the news­pa­pers close, it’ll hurt things online, too.”
  • Steve Sando, Formerly of CBS News, Dies | TV NewserRIP Steve Sando.
  • Simple Social Media Truths | Matt J McDon­ald — 1. Every­one thinks they are a social media expert.
    2. Every­one is not a social media expert.
    3. Not every com­pany should have social media ini­ti­at­ives.
    4. We’re all still fig­ur­ing this out.
    5. Con­ver­sa­tions are import­ant, but not as import­ant as some people will have you believe.
    6. Tra­di­tional advert­ising isn’t dead and won’t be for a while, if ever.
    7. Blog­ging is hard work.
    8. Twit­ter will not make or break you.
    9. Don’t always cave to the mob.
    10. The bar­ri­ers to action are now so low that it’s incred­ible easy to act without think­ing it through.
    11. If you speak your mind, you are going to piss someone off even­tu­ally.
    12. There’s no excuse to not be listen­ing to the con­ver­sa­tions online.
    13. If the words “unless we get caught” are part of your plan, quit now.
    14. Pur­ists, Pess­im­ists, and Doom­say­ers are almost always wrong.
    15. The wrong way to do things is always the easi­est.
    16. There is still a ton of poten­tial in this space.
  • The World’S Best-paid Journ­al­ists are in Mad­rid | INNOVATIONS IN NEWSPAPERS — El Pais: “The aver­age salary of more than $132,000 makes this news­room the most expens­ive in the world.”
  • A sim­pleguide to the biggest moments in Indian Blog­ging His­tory — Great State of the Indian blo­go­sphere post: “Here goes a list of most not­able moments in Indian Blog­ging His­tory, some inspir­ing, some, umm, may be not. Enjoy…”
  • Why news­pa­pers should con­sider local social media sites — the AIM Group — Duh? Why just limit your­self to geo­graphy? “News­pa­pers and media com­pan­ies look­ing to build traffic should strongly con­sider cre­at­ing niche social net­work sites.

    An EMarketer report this morn­ing cites Chil­dren with Dia­betes, a John­son & Johnson-owned ad-supported social net­work for fam­il­ies who have chil­dren with dia­betes. Nearly one-half of the site’s traffic comes from search, accord­ing to Joseph Nat­ale, vice pres­id­ent at Chil­dren with Diabetes.

    Chil­dren with Dia­betes has some 32,000 pages of con­tent optim­ized with words like “chil­dren,” “dia­betes” and “juven­ile diabetes.”

    A news­pa­per could cre­ate a sim­ilar site but focused on the publication’s local community.”

  • A Chill on ‘The Guard­ian’ | The New York Review of Books — Brit­ish libel laws—with the bur­den of proof on the defend­ant, con­di­tional fee arrange­ments, the abil­ity of law­yers to ratchet up eye-watering costs, and a still uncer­tain degree of qual­i­fied priv­ilege pro­tec­tion for “respons­ible” journalism—remain a for­mid­able weapon in the hands of claimants, whether rich indi­vidu­als or power­ful cor­por­a­tions. Before put­ting journ­al­ism on trial, a more respons­ive stand­ard of pub­lic interest should surely be applied. If a news organ­iz­a­tion is self-evidently seek­ing to pub­lish mater­ial of high pub­lic importance—matters to do with cor­por­ate respons­ib­il­ity, gov­ern­ment, fiscal risk and man­age­ment, health, sci­ence, secur­ity, and so on—then the law ought to find bet­ter ways of pro­tect­ing it.
  • Music industry looks to inter­net for revival | FT.com — Industry mem­bers had hailed deals struck with You­Tube last year as a new way of driv­ing profits from the pop­ular­ity of pro­fes­sional music videos and the soundtracks to ama­teur efforts on such user gen­er­ated con­tent sites.

    How­ever, some are now ques­tion­ing whether either side has made much money from arrange­ments which require You­Tube to share advert­ising rev­en­ues and, in many cases, pay a few tenths of a cent to the music com­pany each time a video is streamed, regard­less of how much advert­ising is sold.

    Uni­ver­sal Music, the industry leader, has said that it makes “tens of mil­lions of dol­lars” from YouTube.

    Warner Music failed last week to agree a new deal with the site, how­ever, say­ing it was not being adequately com­pensated and demand­ing that the site take down its artists’ videos and ama­teur con­tent using songs from its pub­lish­ing arm such as “Happy Birth­day To You”.

    Rep­res­ent­at­ives of two music com­pan­ies, who would not be named, said they were in dis­cus­sions with Hulu…

  • TV News Winds Down Iraq Oper­a­tions | NYTimes.com — In Bagh­dad, ABC, CBS and NBC still main­tain skel­eton bur­eaus in heav­ily for­ti­fied com­pounds. Cor­res­pond­ents rotate in and out when stor­ies war­rant, and with pro­du­cers and Iraqi employ­ees remain­ing in Bagh­dad, the net­works can still react to break­ing news. But employ­ees who are famil­iar with the staff­ing pres­sures of the net­works say the bur­eaus are a shadow of what they used to be. Some of the offices have only one West­ern staff member.

    The staff cuts appear to be the latest evid­ence of budget pres­sures at the net­works. And those pres­sures are not unique to tele­vi­sion: many news­pa­pers and magazines have also cur­tailed their pres­ence in Bagh­dad. As a con­sequence, the war is gradu­ally fad­ing from tele­vi­sion screens, news­pa­pers and, some worry, the con­scious­ness of the Amer­ican public.

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