What is public service broadcasting?

Public Service BroadcastingAs a pro­fessor with a back­ground in pub­lic ser­vice broad­cast­ing (PSB), I’m often asked — What exactly is pub­lic ser­vice broadcasting?

Take a pop­u­lar pro­gramme like Neigh­bours. From 1986 to 2008 it appeared on the BBC and was an import­ant piece of PSB, pop­u­lar with view­ers, and val­ued for its air­ing of gritty but uni­ver­sal human themes played out in an Anti­podean setting.

Alas, in Feb­ru­ary of last year it moved to Five, and became a piece of com­mer­cial, schedule-filling tat that appealed to the low­est com­mon denom­in­ator. Con­tinue read­ing

News editors — read the comments…

I try not to do this (being far from per­fect), but have a read of the fol­low­ing story which asks, by way of report­ing, Baby joy for Kap­l­in­sky – but are Five chiefs happy?

Nata­sha Kap­l­in­sky, who six weeks ago became the face of Five News on an annual salary of £1 mil­lion, mak­ing her the richest news presenter in Bri­tain, is three months preg­nant, the sta­tion con­firmed yesterday.

While Ms Kap­l­in­sky, 35, was said by friends to be “ecstatic” about her latest good news, it is not known how senior man­age­ment feel at the pro­spect of los­ing their high-profile sign­ing to mater­nity leave.

Yes­ter­day, the sta­tion insisted it shared in its new employee’s good for­tune. Chris Shaw, senior con­trol­ler, said, through teeth that may or may not have been grit­ted: “Nata­sha has had a tre­mend­ous impact and we’re delighted to hear the fant­astic news about her pregnancy.”

As one com­menter writes:

So, let me get this story right. Nata­sha is preg­nant, she is ecstatic and her employ­ers have said they are very happy for her. The writer then goes on to say “we don’t know” if this was said through grit­ted teeth…

Read­ers. They’re not as dumb as you think.

The new Five News with…

Is fine. The thing that gave it most char­ac­ter, iron­ic­ally, was not Nata­sha Kap­l­in­sky but the promo for its long-running Your News seg­ment, which was more impress­ive than the thin seg­ment that actu­ally aired.

The style is a famil­iar mix of glossy pro­fes­sion­al­ism up top, and poppy ama­teur­ism down bulletin.

Will view­ers aban­don Emmer­dale or Chan­nel 4 News in its favour? Prob­ably not on this show­ing. The One Show does the couch thing bet­ter (well, it can ignore the news even more).

Strange that Sky, which can deliver Ross Kemp in Afgh­anistan, and Five (which once put art in prime time) have con­spired to be so con­ser­vat­ive. More thoughts when I have them.

Repackaging the evening news — lessons from America

My old dead tree ver­sion of the Atlantic finally arrived, and with it a lovely, insight­ful piece on Katie Couric and the CBS Even­ing News by Caitlin Flanagan.

As the new Kap­l­in­sky Five News pre­pares to take to the air, and the revived News at Ten struggles, here is Flanagan’s con­clu­sion on Couric:

That Katie has bombed at CBS is a test­a­ment, not to the exist­ence of a glass ceil­ing, but to the fact that real revolu­tions are so thor­oughgo­ing that they don’t just provide a new answer, they change the very ques­tions being asked.

Katie’s man­date to lure women and young people to the nightly news was in itself ridicu­lous and doomed to fail — and a goal beneath her tal­ent and ambi­tions. No woman needs to storm the Bastille of nightly news, because the form has become irrel­ev­ant: Oprah has immeas­ur­ably more cul­tural, com­mer­cial, and polit­ical clout than Charles Gib­son and Brian Wil­li­ams, and no young per­son is ever going to make appoint­ment TV out of a sober-minded 6:30 wrap-up of stor­ies he or she already read online in the afternoon.

Because Katie remembered the old world, the one in which the most-respected news was broad­cast at the end of the day, she thought that she was tak­ing a more power­ful job. But the Today show—broadcast for four hours a day, a forum for inter­views with many of the top news­makers of the day, as well as for the kind of lifestyle-trend stor­ies it pion­eered and that have come to play such a big part in the nightly news—is a far more cul­tur­ally sig­ni­fic­ant program.

But you should read the whole thing.

Losing Kaplinsky

A source close to Nata­sha Kap­l­in­sky tells Media­Guard­ian that she’s trouser­ing £1m a year to join five.

BBC insiders reckon Kaplinsky’s loss was the real reason Peter Fin­cham quit.

Five’s news supremo Chris Shaw ham­mers the key­board on behalf of the Media­Guard­ian fairly reg­u­larly, so you’d think they’d get a quote off him — but he’s say­ing nothing.

Still, £1m a year to keep her off BBC1 — I’d be temp­ted to chip in a few bob myself.

The eternal brain drain…

Alan Mut­ter’s Brain Drain post, is a reminder of how polit­ical many old media organ­iz­a­tions are:

young net nat­ives, for the most part, rank too low in the organ­iz­a­tions that employ them to be invited to the pivotal dis­cus­sions determ­in­ing the stra­tegic ini­ti­at­ives that could help their employ­ers sus­tain their franchises.

…Mem­bers of the wired gen­er­a­tion say the pro­cess, bur­eau­cracy and cau­tion com­mon to most media com­pan­ies steals spon­taneity and edgi­ness away from ideas that could be appeal­ing to their peers.

It was ever thus. At the start of the 1990s, when CBS News used to travel in high style, I wrote a naïve memo sug­gest­ing that with Hi-8 cam­eras (remem­ber them?) and low-cost air­line fares we could revolu­tion­ise news­gath­er­ing — expand it and cut costs. The memo went down like the pro­ver­bial bag of cold sick with fel­low staffers who — prob­ably rightly — saw me as an irrit­at­ing little irk.

Instead, CBS News car­ried on doing what it did, while I learned not to write stu­pid memos, and instead con­cen­trated on find­ing someone to let me go to more dan­ger­ous and inter­est­ing places.

Even­tu­ally, in my early 30s, I got a chance at Chan­nel 5 to do some of the rad­ical things that could have been done in my early 20s. But by that time the money was dis­ap­pear­ing from tele­vi­sion news faster than viewers…