This short paragraph from an obit of Fleur Cowles gives you some idea of why the tastes of media connoisseurs and the general public are not necessarily in synch (and of the source of creative motivation):
Flair was a short-lived, loss-making, vanity project, meant to showcase the persona Fleur had invented for herself. Media professionals and students have admired it ever since its 12th and last issue appeared on US newsstands in January 1951.