-
Fun with metrics
Metrics, metrics, metrics. Don’t you just love them? E&P quotes the latest Nielsen figures out showing how long people spend at news sites. Brand or Channel — Mar. ’08 Time per Person (hh:mm:ss) — Mar. ’07 Time per Person March 07 (hh:mm:ss) NYTimes.com — 0:37:14 — 0:33:48USATODAY.com — 0:11:26 — 0:17:50washingtonpost.com — 0:16:15 — 0:18:01Wall…
-
The Trust Obsession
CNN bills itself as the most trusted name in news. Director-General Mark Thompson reckons public trust is the life-blood of the BBC. Politicians and TV presenters wail and tear their clothes in public at the public’s loss of trust in the media. “Woe is us,” wails the collective cry from the journalism profession, “they don’t…