{"id":1745,"date":"2008-10-22T18:20:02","date_gmt":"2008-10-22T17:20:02","guid":{"rendered":"http:\/\/adrianmonck.com\/?p=1745"},"modified":"2008-10-22T18:20:02","modified_gmt":"2008-10-22T17:20:02","slug":"newspapers-harder-to-store-than-eggs","status":"publish","type":"post","link":"https:\/\/adrianmonck.com\/about\/2008\/10\/newspapers-harder-to-store-than-eggs\/","title":{"rendered":"Newspapers: harder to store than eggs"},"content":{"rendered":"<p>Buried in the Office of Fair Trading&#8217;s report <strong><em>National Newspapers: A review of undertakings relating to the supply of national newspapers in England and Wales<\/em><\/strong> are some interesting nuggets.<!--more--><\/p>\n<p>It confirms:<\/p>\n<blockquote>\n<ul>\n<li>a modest recent decline in overall retail outlets (prob reflecting small newsagents going under)<\/li>\n<li>the shift from independent newsagents to multiples (e.g. supermarkets\/filling stations). Newsagent&#8217;s share of sales down from 84% in 1983 to 42% in 2007<\/li>\n<li>the importance of multiples, especially at weekends<\/li>\n<li>home delivery down from 40-45% in 1993 to 25% in 2007<\/li>\n<\/ul>\n<\/blockquote>\n<p>My favourite reminder was this:<\/p>\n<blockquote><p>70 percent of newspaper sales are made by 10am.<\/p><\/blockquote>\n<p>Maybe earlier trips to the supermarket would sell more papers&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Buried in the Office of Fair Trading&#8217;s report National Newspapers: A review of undertakings relating to the supply of national newspapers in England and Wales are some interesting nuggets.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-1745","post","type-post","status-publish","format-standard","hentry","category-journalism"],"_links":{"self":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts\/1745","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/comments?post=1745"}],"version-history":[{"count":1,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts\/1745\/revisions"}],"predecessor-version":[{"id":1747,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts\/1745\/revisions\/1747"}],"wp:attachment":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/media?parent=1745"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/categories?post=1745"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/tags?post=1745"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}