{"id":684,"date":"2007-11-04T14:16:00","date_gmt":"2007-11-04T20:16:00","guid":{"rendered":"http:\/\/adrianmonck.com\/?p=684"},"modified":"2007-11-04T14:16:00","modified_gmt":"2007-11-04T20:16:00","slug":"itv-michael-grades-midas-touch","status":"publish","type":"post","link":"https:\/\/adrianmonck.com\/about\/2007\/11\/itv-michael-grades-midas-touch\/","title":{"rendered":"ITV: Michael Grade&#8217;s &quot;Midas&quot; touch"},"content":{"rendered":"<p><span class=\"dropcaps\">M<\/span><span style=\"font-weight: bold;\">ichael Grade<\/span>. The scorecard so far:<\/p>\n<p><a href=\"http:\/\/www.guardian.co.uk\/media\/2007\/may\/23\/broadcasting.itv\" target=\"_blank\">1. Hires <span style=\"font-weight: bold;\">Dawn Airey<\/span><\/a><\/p>\n<blockquote><p>\u201cI started my career there [ITV] and I worked there for just under 10 years. <a href=\"http:\/\/www.guardian.co.uk\/media\/2007\/may\/23\/broadcasting.itv\" target=\"_blank\">Whether or not I end my career there, who knows?<\/a>\u201d<\/p><\/blockquote>\n<p><a href=\"http:\/\/www.guardian.co.uk\/media\/2007\/oct\/23\/1\" target=\"_blank\">2. Brings back <span style=\"font-weight: bold; font-style: italic;\">News At Ten<\/span><\/a><\/p>\n<blockquote><p>\u201cMaybe ITV are pandering [to Ofcom to get CRR changed], but if they think that is the price to get CRR changed it could be too great a price to pay over what they might lose on-screen, it might cost a lot of audience,\u201d [Chris Locke, the UK group trading director at media agency Starcom Worldwide] argued.<\/p>\n<p>\u201cThe world has changed. People who want news know where to find it &#8230; people don&#8217;t buy plasma screens to watch news.\u201d<\/p><\/blockquote>\n<p><a href=\"http:\/\/www.thisismoney.co.uk\/investing-and-markets\/article.html?in_article_id=425960&amp;in_page_id=3\" target=\"_blank\">3. Wipes out a chunk of the company\u2019s share value<\/a><\/p>\n<blockquote><p>ITV\u2019s share price closed on Friday at a year-low of 96.2p, valuing the company at \u00a33.74bn. The share price has fallen from a high of 120.9p last May and the company has lost more than a third of its value since it floated on the stock market in 2004.<\/p><\/blockquote>\n<p>Doh! Time for a private equity bid.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Michael Grade. The scorecard so far: 1. Hires Dawn Airey \u201cI started my career there [ITV] and I worked there for just under 10 years. Whether or not I end my career there, who knows?\u201d 2. Brings back News At Ten \u201cMaybe ITV are pandering [to Ofcom to get CRR changed], but if they think [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[],"tags":[25,16,176,78],"class_list":["post-684","post","type-post","status-publish","format-standard","hentry","tag-itv","tag-itv-news","tag-news-at-ten","tag-uk-media"],"_links":{"self":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts\/684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/comments?post=684"}],"version-history":[{"count":0,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/posts\/684\/revisions"}],"wp:attachment":[{"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/media?parent=684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/categories?post=684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adrianmonck.com\/about\/wp-json\/wp\/v2\/tags?post=684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}